Formerly known as Oval, Graph provides USD banking services for innovative companies. They assist these businesses in seamlessly accessing corporate cards, multi-currency accounts, and global payouts, all through a single account.
The previous brand lacked cohesion across different touchpoints and the website had a generic appearance.
We began by introducing a new logo, followed by a fresh color palette and typeface. Additionally, we created new brand visual assets, including illustrations that reflect the brand's service offerings.
In addition to the logo, we revamped pitch decks, designed merchandise and apparel, created event branding, and developed a brand-new website.
